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The definition of messages of the webseries is one the most innovative steps of the production process.

On January 17-19 2011, experts, production team, communication specialists and our focus group of teenagers from eight European countries gathered in Naples to animate a “content workshop” and carry out a brainstorming on messages and formats of the webseries.

This video is a collection of the pictures taken during the content workshop held in Naples.


Here we have listed the 4 topics that will be covered by the webseries with links to sources to find out more. For more information on each topic please get in contact with our issue experts too.




Sexual behaviour